Award-winning trilingual Creative Director, Designer, Film Director, Photographer, Writer.
He has managed projects across 56 markets and led multinational teams to optimise efficiencies in creative businesses. He became the creative face of Microsoft Xbox Advertising Europe and played a key role in expanding the Microsoft Xbox Advertising business into a multimillion-dollar operation acquired by AOL. Over the course of his career, spanning a couple of decades, he has worked on hundreds of projects for major game publishers and brands such as EA, Ubisoft, Blizzard, Sega, Nike, Ford, Honda, Nissan, Jack Daniels, Heineken, James Bond, and Paramount Studios, to name a few.
I’m a storyteller at heart, with over two decades of experience crafting immersive narratives across design, games, VR, and film. My work in game design has earned multiple awards, but it’s the emotional depth and innovation in storytelling that drive everything I create.
Notably, he created the first Pokémon Go-style game in 2008, and his work has been showcased in prestigious venues such as the Istanbul Museum of Contemporary Art and Media Art Friesland. Additionally, he developed research tools to measure human emotions, designed the BCI game Senshin, and published several books. His various projects won prestigous awards such as INDIGO and NYX.