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Another ignorant blog about user experience in real life and digital adland

Travelling with UX

Picture 3 Travelling with UX

There are always reasons behind that, but whatever you tell me this is one very bad user experience I am having. By the way TFL does similar job too. Timeouts are so short that if one has kettle on or is just thinking about which train is actually working this winter, it is impossible not to throw few explicit thoughts at the screen. I wonder what was the copywriter thinking when was told to write:

“Please accept our apologies for the inconvenience.”

For God’s sake, like if it wasn’t man-made or the timeout was cause by bad weather Of course it ignited my thinking process and as a result I’ve visited their contact section and… surprise. No maze of FAQ and hidden doors with 0845 numbers. Simple contact form, but hey. Go back to the top. There is a catch.

“We handle over 360,000 customer enquiries every day and quality of information is always our top priority. Nevertheless, things occasionally go wrong.”

See the number? Well, I could be wrong but there may be simple answer to that. If they cause inconvienence and with no shame write that just below the sorry bit:

“If you are still having problems, please check your network settings or contact your systems administrator.”

Then no wonder that thousands of frustrated users, madly hitting back button, cry for help using that very well accessible form.

I cry with them. Sitting on a train waiting for a conductor who is 20mins late…